ING From - To

With more than 60 million travellers passing through Amsterdam’s Schiphol Airport every year, it’s more than a place for travel; it’s where millions of unique stories unfold.

To highlight ING’s brand platform - Do Your Thing - along with its promise to allow people to do more of what moves them, we placed billboards, posters, boarding bridges, and other OOHs around the airport, celebrating where a journey can take you. We created literally hundreds of ads, all following the format of “From - To” all showing how a journey can change everything.

And how banking with ING can allow you to experience more of what life can bring.

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adidas 2025 Global Brand Campaign

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